There's a particular kind of shop you only find once a city's cycling scene has properly grown up: the one that was there before e-bikes were cool, run by someone who saw where things were headed before everyone else did. On Auckland's K' Road, that shop is EBT, the Electric Bike Team, and today we're rapt to welcome them to the Northride network.
An idea imported, then made Auckland's own
EBT's story starts across the Tasman. Founder Maurice Wells was running early e-bike and urban bicycle shops in Sydney when he spotted something Auckland didn't have yet: a shop built entirely around electric bikes, done properly. He brought the concept home, and EBT has been Auckland owned and operated since 2016.
Since then, EBT has become Auckland's go-to for e-bikes, not by shouting the loudest, but by being the shop people trust to give it to them straight. Maurice and his team have built a reputation on a simple approach: straightforward, inviting, and forward-thinking, the same qualities that first pulled the idea across the ditch.
Right at home on K' Road
Tucked just off Karangahape Road, EBT fits its neighbourhood. K' Road has always had its own energy, and that same urban vibrancy shows up in the shop itself. It's an easy place to walk into if you're serious about buying an e-bike and want someone to talk you through it honestly, no matter how much you already know.
That honesty extends past the sale. EBT runs a full workshop on site, with mechanics who know the specialty bikes they sell inside and out. If something needs fixing, tuning, or just checking over, it happens in the same shop you bought it from.
The range to back it up
EBT isn't just talk. They stock New Zealand's largest range of quality e-bikes, some 17 brands deep, including Riese & Müller, Aventon and Merida, with more landing on the floor all the time. Whether you're after a cargo bike for the school run, a folding bike for the commute, or a proper e-bike for everything in between, it's all there, and it can all be bought through Northride, accessories and servicing included.
Even better: EBT ships bikes across New Zealand and takes orders in store or online, so this partnership isn't just an Auckland thing. Wherever you're reading this from, EBT's range is genuinely on the table.
What the Northride partnership means for you
Every bike in EBT's shop is available through Northride, so the range you'd browse walking in off K' Road is the same range you can access through your Northride benefit. Whether you're after your first e-bike or ready to upgrade, EBT is exactly the kind of shop the Northride partner network was built to include: independent, expert, and genuinely good to deal with.
Ready to see what EBT has in store? Head to the Electric Bike Team partner page find out more, browse the range and get started.
EBT is located at 29 East Street, Auckland CBD, open Monday to Friday 9am–6pm and Saturday 10am–4pm. Give them a call on 09 368 5899.